Algorithms & visibility in the digital age
Algorithms shape our everyday lives—often unnoticed, but with a huge impact. They decide which brands are visible and which disappear into the background. Visibility is key: without visibility, there are no customers, no sales, no success.
From SEO to BrandTelligence
There are many terms circulating in the industry: SEO, AEO, GEO. But at its core, it's always about the same thing – content that is relevant, accurate, and delivered in the right format.
We like to compare it to cooking: a good chef needs the right utensils, high-quality ingredients, and the right spices. Only then can the dish be a success. We work in exactly the same way with our BrandTelligence approach: we combine the best tools, such as Google, Gemini, Bing AI, and Perplexity, with a solid database from search engines, competitor analyses, and user phrases. Depending on the objective, we optimize content either for visibility or for specific conversions.
The result is not a matter of chance, but measurable.
Digital visibility is not static. It evolves, changes, and must be continuously monitored. That's why we monitor search results daily, analyze the data, and optimize measures step by step. Each cycle improves visibility a little bit more.
We see this process not as a sprint, but as a marathon. Those who start early have a clear advantage—and achieve their goals faster and more sustainably.
The success factors for your brand.
Benchmarking
We measure your performance in comparison to the competition. This allows you to see where you stand, what opportunities exist, and how you can specifically increase your visibility.
Visibility
Your brand needs to be visible where customers are looking for answers. We help you not only to be found in AI overviews, search engines, and generative models, but also to be recommended.
Sources
A strong strategy is based on solid data. We use search engines, competitive analysis, and user phrases to create a solid foundation for your content optimization.
Last mentioned
We monitor how and where your brand is currently being mentioned. This allows you to see in real time whether you are appearing in relevant responses and recommendations—and where there is still potential.